Adsense is Great

I know a lot of internet marketers who don't care for Google Adsense. There are plenty of reasons or excuses and most center around "They don't pay enough" or "They banned my account for not reason".

These are the people who haven't learned how to utilize the service.

Face it. If you start a website or blog would you really have enough time to write your posts, bring in traffic, and then go out and call on advertisers to publish ads on your site? Even if you did call on the advertisers, do you think they would want to do business with a newbie?

What Google has done is create a platform for the "little guy" to advertise on their own website or blog without having to go out and sell ads on their site. Adsense can bring in large or small companies to your site, and because of Google's expertise in search marketing they are able to bring in Advertisers which relate to the content of your site. It's actually pretty amazing when you think about it. Let's say you decide to write an article on tractors. Well Google picks up your article and puts ads on your site which relate to tractors, farming, etc. The next day you decide to write an article on dating. Guess what happens to your ads? The ads change from tractor ads to dating service ads. This is a great service because your readers have an opportunity to find MORE information on the article you have written by clicking on a link.

Now before you get all excited and set up an Adsense account and start telling all your friends how easy it is to Make Money Online, you need to make sure you FULLY understand Google's Adsense Terms of Service (TOS). If you don't follow their rules you will be banned from their service without any notice or explanation. Trust me on this one. We got banned once and it took forever to get reinstated (and we were one of the lucky ones because this rarely occurs). Here are some of the main things you need to be careful with.
1. DON"T Click on your own ads. This will get you banned very quickly.
2. DON'T ask others to click on your ads. Repeated clicks from the same IP address will get you banned in a heartbeat.
3. Be careful what you tell your friends about the program. They might go in and click on a bunch of ads to "help you out", and if you don't realize it you may get banned without ever knowing why.
4. Be careful with artificial traffic generating sites. Google frowns upon these tactics used to bring traffic to your site for the wrong reason.
5. Keep an eye on your account. If you see an extraordinary amount of clicks on your ads it is best to notify Google of the suspicious activity. This may keep you from getting banned. Also, there are some disgruntled people who may click on your ads repeatedly just to get you banned. Like it or not...these people exist.

In closing we are grateful to Google for giving us an opportunity to make money online even though we don't have advertising sales experience. It's fun to get checks in the mail...I promise.